Athlete Profile Bike Inside the Gear Inside the New Hardline Helmet with Hannah Bergemann April 6, 2025April 4, 2025 We worked closely with Pacific Northwest-based Smith athlete Hannah Bergemann to help bring the new, award-winning Hardline downhill helmet to market. Hannah was integral in the creation, execution, and testing... Read More
Bike Inside the Gear Inside the Collaboration | SMITH x Wild Rye March 5, 2025March 5, 2025 Wild Rye and Smith are two companies that share a lot of history. Both of our companies were born in Sun Valley, Idaho. Strengthened by our shared communities and love... Read More
Bike Inside the Gear The History of the Forefront Helmet March 2, 2025February 28, 2025 When we first launched the Forefront mountain bike helmet in 2013, we couldn’t have imagined how well-loved it would be. What we might have predicted is that we’d get the... Read More
Athlete Profile Bike Bikepacking through the Dolomites with Joey Schusler September 22, 2023September 25, 2023 While Smith athlete Joey Schusler started out as a professional downhill and enduro racer, he fell in love with bikepacking in 2014 during a trip in the Peruvian Andes and... Read More
Bike Events Smith Community Smith Wants to Clean Your Sunglasses September 21, 2023October 31, 2024 Smith Optics’ best and brightest packed their bags and hit the road to see our friends at Steamboat Gravel (SBT) and Rebecca’s Private Idaho (RPI). SBT and RPI are beloved... Read More
Bike Gear Advice Gravel Bike Tips and Tricks From Team Smith August 2, 2023August 21, 2023 Gravel biking is one of our favorite ways to get out on two wheels and it isn’t hard to see why. Combine the beauty you get from being out on... Read More
Bike AG2R Takes on the Tour de France 2023 July 21, 2023July 25, 2023 The Tour de France is one of the most exciting and famous bike races in the world, and we’re proud to partner with the AG2R Citroën Cycling Team to provide riders with premium... Read More
Bike Inside the Gear How We Created the Rhythm MTB Goggles June 7, 2023June 7, 2023 How do you build a pair of MTB goggles from the ground up? We sat down with our product team to learn more about what went into designing the Rhythm... Read More
Bike Meet the Artist Meet Paige Clark | The Artist Behind Stripe Cult May 8, 2023May 9, 2023 Paige Clark of Stripe Cult usually lends her talents to the world of cars and motorcycles but we were able to persuade her to give a different kind of bike... Read More
Bike Gear Advice What Does it Mean for a Helmet to Be eBike Certified? May 8, 2023April 11, 2024 Electric bikes or eBikes are gaining momentum in the bike world, from mountain bike trails to less sweaty commutes they’re a great way to get out on two wheels with... Read More