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Author: Smith Optics Team

Dr. Bob and the First Smith Goggle
  • Smith Community

Dr. Bob and the First Smith Goggle

  • August 27, 2025August 27, 2025

When you think of SMITH, any number of things might spring to mind. A helmet that helped keep you safe in a crash, your favorite pair of sunglasses, or an...

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Are Sunglasses as Important as SPF?
  • Gear Advice

Are Sunglasses as Important as SPF?

  • July 31, 2025July 31, 2025

Summertime means longer days, more time to spend outside doing your favorite activities, and more sun exposure. A stylish pair of shades might seem like a “nice to have” accessory...

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A Complete Guide to Smith Sunglasses Lens Technology
  • Gear Advice

A Complete Guide to Smith Sunglasses Lens Technology

  • May 30, 2025

So much thought and consideration go into every piece of gear we design that sometimes, even just one aspect of a piece of gear is so packed with technology that...

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Inside the New Hardline Helmet with Hannah Bergemann
  • Athlete Profile
  • Bike
  • Inside the Gear

Inside the New Hardline Helmet with Hannah Bergemann

  • April 6, 2025April 4, 2025

We worked closely with Pacific Northwest-based Smith athlete Hannah Bergemann to help bring the new, award-winning Hardline downhill helmet to market. Hannah was integral in the creation, execution, and testing...

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Inside the Collaboration | SMITH x Wild Rye
  • Bike
  • Inside the Gear

Inside the Collaboration | SMITH x Wild Rye

  • March 5, 2025March 5, 2025

Wild Rye and Smith are two companies that share a lot of history. Both of our companies were born in Sun Valley, Idaho. Strengthened by our shared communities and love...

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The History of the Forefront Helmet
  • Bike
  • Inside the Gear

The History of the Forefront Helmet

  • March 2, 2025February 28, 2025

When we first launched the Forefront mountain bike helmet in 2013, we couldn’t have imagined how well-loved it would be. What we might have predicted is that we’d get the...

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How SheJumps Builds Community and Stays True to Their Roots
  • Smith Community
  • Snow

How SheJumps Builds Community and Stays True to Their Roots

  • December 4, 2024December 4, 2024

In honor of our collaboration with SheJumps, we caught up with cofounder Claire Smallwood to chat about all things SheJumps, from how to keep the vibes going on long days,...

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How the Rodeo Helmet Reignited Our Camp Partnership
  • Inside the Gear
  • Smith Community
  • Snow

How the Rodeo Helmet Reignited Our Camp Partnership

  • October 26, 2024October 23, 2024

For almost 40 years, the iconic action sports outpost, We Are Camp, has called Mt Hood, Oregon home and has been a global staple for off-season riding. Home to High...

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Lisa Congdon on the Intersection of Bikes and Art
  • Meet the Artist
  • Smith Community

Lisa Congdon on the Intersection of Bikes and Art

  • October 22, 2024

We collaborated with Portland, Oregon-based artist Lisa Congdon to create limited-edition eyewear pieces packed with her signature colorful style. In honor of this exclusive collection, we sat down with Lisa...

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Anton Krupicka Takes On the LA Freeway Trail
  • Athlete Profile
  • Running

Anton Krupicka Takes On the LA Freeway Trail

  • October 11, 2024October 11, 2024

This summer Anton Krupicka set the record for the LA Freeway Trail unsupported, in a single push, besting the previous FKT (fastest known time) by over 3 hours. He told...

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